| 000 -LEADER |
|---|
| fixed length control field |
01254cam a22003974a 4500 |
| 001 - CONTROL NUMBER |
|---|
| control field |
1218345 |
| 003 - CONTROL NUMBER IDENTIFIER |
|---|
| control field |
OSt |
| 005 - DATE AND TIME OF LATEST TRANSACTION |
|---|
| control field |
20180206020003.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
|---|
| fixed length control field |
030805s2005 mauab b 001 0 eng |
| 010 ## - LIBRARY OF CONGRESS CONTROL NUMBER |
|---|
| LC control number |
2003060254 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
|---|
| International Standard Book Number |
9780072887761 (alk. paper) |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
|---|
| International Standard Book Number |
0072887761 (alk. paper) |
| 040 ## - CATALOGING SOURCE |
|---|
| Original cataloging agency |
DLC |
| Transcribing agency |
DLC/DNLM/DLC$cDLC$dBD-SaCRP |
| 041 09 - LANGUAGE CODE |
|---|
| Language code of text/sound track or separate title |
eng |
| 042 ## - AUTHENTICATION CODE |
|---|
| Authentication code |
pcc |
| -- |
nlmcopyc |
| 049 ## - LOCAL HOLDINGS (OCLC) |
|---|
| Holding library |
NLMM |
| 050 00 - LIBRARY OF CONGRESS CALL NUMBER |
|---|
| Classification number |
RA410.56 |
| Item number |
.P756 2005 |
| 060 #0 - NATIONAL LIBRARY OF MEDICINE CALL NUMBER |
|---|
| Classification number |
2004 J-364 |
| 060 10 - NATIONAL LIBRARY OF MEDICINE CALL NUMBER |
|---|
| Classification number |
QV 736 |
| Item number |
P962 2005 |
| 082 00 - DEWEY DECIMAL CLASSIFICATION NUMBER |
|---|
| Classification number |
QV 736 P962 |
| Edition number |
22 |
| 245 00 - TITLE STATEMENT |
|---|
| Title |
Problems and cases in health care marketing / |
| Statement of responsibility, etc |
[edited by] John T. Gourville, John A. Quelch, V. Kasturi Rangan. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) |
|---|
| Place of publication, distribution, etc |
Boston : |
| Name of publisher, distributor, etc |
McGraw-Hill/Irwin, |
| Date of publication, distribution, etc |
c2005. |
| 300 ## - PHYSICAL DESCRIPTION |
|---|
| Extent |
viii, 440 p. : |
| Other physical details |
ill., maps ; |
| Dimensions |
26 cm. |
| 500 ## - GENERAL NOTE |
|---|
| General note |
Includes bibliographical references and index. |
| 650 12 - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name as entry element |
Drug Industry |
| General subdivision |
methods |
| 650 12 - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name as entry element |
Marketing of Health Services |
| General subdivision |
trends |
| 650 22 - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name as entry element |
Technology, Pharmaceutical |
| General subdivision |
trends |
| 650 22 - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name as entry element |
Commerce |
| General subdivision |
trends |
| 700 1# - ADDED ENTRY--PERSONAL NAME |
|---|
| Personal name |
Gourville, John T. |
| Fuller form of name |
(John Timothy) |
| 700 1# - ADDED ENTRY--PERSONAL NAME |
|---|
| Personal name |
Quelch, John A. |
| 700 1# - ADDED ENTRY--PERSONAL NAME |
|---|
| Personal name |
Rangan, V. Kasturi. |
| 856 ## - ELECTRONIC LOCATION AND ACCESS |
|---|
| Materials specified |
Main Library Savar |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) |
|---|
| Source of classification or shelving scheme |
|
| Koha item type |
Books |
| Koha issues (borrowed), all copies |
1 |
